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June 8, 2017
Agency life can be crazy and hectic. Our days are deadline driven, typically with multiple client deadlines per day. Time management is key to keeping everything on track. Below are some tips to keep your days organized and to make sure deadlines are not missed. Make a Plan First, taking 30 minutes to map out… Read more »
June 1, 2017
As social media marketers, we often hear “I’ve been posting to Facebook, but no one is liking what I post!” Facebook is making it harder and harder for businesses to be seen, and with every new algorithm roll-out, it get’s a little harder. So what can you do to combat this challenge and increase… Read more »
May 23, 2017
Traditional wisdom ignores young people as an economic force. There aren’t many of them, they’re not very rich, and they don’t consume as much as their older, wealthier counterparts. All that has changed with the Millennial generation, those Americans born between 1982 and 2000. They’re the largest generation in history, they have disposable income, and their diversity makes them open-minded… Read more »
March 31, 2017
Without a doubt, the most important factor in any business is the client. Without them, there wouldn’t be a business and to keep them means growing a successful business. Additionally, it’s not only developing a relationship but growing and keeping that relationship. Here are a few helpful tips on how to build relationships with your client…. Read more »
March 16, 2017
Becoming a college grad is great, but it’s kind of scary. If you don’t already have a job lined up, you’re kind of stressed and you have to figure out what the heck you are going to do with your life pretty quickly if you haven’t already. Whether you are going on interviews and looking… Read more »
March 8, 2017
When it comes to building a successful website, one of the most important factors to consider is conversions. Conversions are simply when a user performs an action on your website that you want them to. This can be anything from signing up for a newsletter, watching a video, buying products or filling out a quote/contact… Read more »
February 9, 2017
A company’s logo is its most significant visual element. Over time, it becomes synonymous with the brand itself. When large companies make a change on this front, it’s generally well-executed and thoroughly contemplated. With 2017 well underway, let’s take a look at 5 company rebrands that missed the mark in 2016: Taco Bell Hold the… Read more »
February 1, 2017
Why You Need To Update Your Website When it comes to achieving and maintaining high search rankings, one of the key components is fresh content. Google loves fresh content, and Google is king of the search engines. If you want your website to maintain its rankings and authority then you have to regularly update the… Read more »
January 24, 2017
The creative drought: every creative’s nightmare and reality at some point or another. It’s a moment where passion fizzles into a dull flicker, or can even burn out completely. So what’s a creative thinker to do? Step Away. Get away from the monitor. Stop staring at its bright, blank screen thinking something magical will pop… Read more »
November 10, 2016
Getting your brand started on social media can be difficult. You have to balance the human aspects of creating an authentic feel, the analytical aspect of building a community that continues to grow on all platforms and the business mind to leverage that followership into actual sales. It takes time to learn the nuances, best… Read more »
October 31, 2016
Clients often approach us for their tactical touchpoints, otherwise known as “the stuff.” They want websites, marketing collateral, a video or a campaign. Of course we are happy to fulfill the project needs they have, but they often forget to tell their employees what they are working on — which at times can lead to a… Read more »
August 11, 2016
Why did the FDA make changes to label requirements? The U.S. Food and Drug Administration wants to make sure consumers have updated nutritional information for packaged foods sold in the United States. This will help people make informed decisions about the foods they eat and feed their families. The new label is a vast improvement… Read more »
May 25, 2016
Over the past couple of months, we’ve seen a reports popping up of a possible change to Twitter, and a big one at that. Rumors floated that Twitter, known for its strict adherence to 140 character count per tweet, would be changing the policy. When the rumors first started circulating earlier this year, loyal Twitter… Read more »
May 10, 2016
Over the past few years, we have come to enjoy an outing for lunch where we visit one of two food truck destinations in Fort Worth. It’s quite a fun experience where we all order from different trucks and then enjoy our food together. Many times the conversations involves the food we’re eating and the… Read more »
April 20, 2016
Immotion Studios has an immediate position available for a concept graphic designer with experience to join its creative team. The ideal candidate will have strong experience creating print ready files using Illustrator, Photoshop and InDesign. Accuracy, working within client print specifications and the ability to meet tight deadlines is a must. This full-time, permanent position… Read more »
April 20, 2016
Social media marketers have been vexed by Facebook’s 20% Ad rule for some time now. For those who are unfamiliar with Facebook’s rule, it states that an ad or boosted post may not include more than 20% text in the image to “ensure people only see high quality content.” This rule was intended to push advertisers… Read more »
March 28, 2016
With Instagram’s transition to an algorithm-based feed, brands are no longer guaranteed an audience. Previously if you posted something you wanted seen, your followers would presumably see it as long as they opened their app. But now, if it isn’t deemed entertaining or valuable it is essentially invisible, buried below photos that the Instagram algorithm… Read more »
December 31, 2015
In a recent interview, Jonathan Graf gave insight into the journey he has been on that led him to become a graphic designer. He explains the rigors of his profession and how each of his experiences has shaped his life. Graf is the Art & Web Director at Immotion Studios and is responsible for managing… Read more »
December 10, 2015
Blue Bell is back! And in Texas, people like Jayson Lindley, would tell you that means we finally have ice cream back in our state. Blue Bell Creameries is a private, family-owned company based in Brenham, TX. Started in 1907, the company has been in business for more than a century. It’s considered one of the… Read more »
November 19, 2015
Facebook is notorious for making changes to their app, but its notifications tab has always remained the same; however, that is all about to change. Facebook’s new notification “cards” will not only continue to notify you of mentions and tags, but also of life events and birthdays. According to Facebook’s news blog, you can also… Read more »